Time Kills All Deals
This is a cliché, but it is so true.
Click the link below to enjoy a three-minute video wherein I share some strategies for overcoming the procrastination problem that tends to cause some salespeople to avoid following up in the frequency or intensity that is needed in today’s marketplace.
HOW TO RUIN A HOT LEAD
Frequently, the sales professional who’s worried about being perceived as a pest inadvertently walks away from high-quality sales leads. Remember, in order for a stranger to value you, they must receive a minimum of seven, and sometimes more than seven, marketing touches. A touch should be a phone call, an email, a postcard, a lunch-and-learn… you name it.
Studies have also shown that 90% of salespeople abandon their effort to get a new account after four touches. This leaves the best opportunities for the people that I’ve nicknamed the “tenacious 10%-ers”. These are the people that never quit, yet follow up relentlessly and do it on a timely basis. Enjoy the video and, as always, I wish you… Good Luck and Good Selling!!!